US-based e-commerce giant Amazon India plans to venture into the online food delivery service in India after Uber Eats. The Seattle based company founded by IT industrialist Narayana Murthy has already started hiring staff for its new operation but hasn’t made the news public.
The E-commerce major Amazon India plans to launch their new project ahead of the festive season which begins in September (Dusherra and Diwali) to gain the maximum amount of profits. However, the MNC will face a huge competition from local startup Swiggy, Zomato, Uber Eats, and Food Panda.
In comparison to other local startups who have managed to keep customers loyal to their application, Uber Eats has been unable to match with the pace of other giants and hence Uber Eats and Amazon, the two big Multi-National companies, are in talks for a strategic alliance to capture the Indian food delivery sector. As per various researches, India’s rising middle class has driven the growth of the food delivery sector by 176% in 2018.