Technology

Now shop on Instagram!

Pratidin Bureau

For all the shopping enthusiasts out there, Instagram has a good news for you. The social media giant is all set to add a shopping tab to the Explore page.

The new development in the app will allow the users to browse through a dedicated feed of retail merchandise from various sellers. The company will also allow the sellers to add stickers to their Stories, allowing the buyer to purchase the item by tapping on it.

According to a report by The Verge, the chief operating officer of Facebook, Sheryl Sandberg, in a statement said that 90 million Instagrammers tap posts to reveal shopping tags on the app. More than 25 million businesses already have an account on Instagram, with about 2 million of them advertising with Facebook.

These latest changes, is lending the photo and video-sharing social networking service app a significant push into e-commerce.

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